My music video outline plan:

• Target audience of 16-26 year olds
• The video is to have a spontaneous fun feel to it
• The theme of rebellion should be strongly mirrored throughout the pieces
• Participants being filmed should be dressed in some sort of costume (i.e. Aerobics where, decadent feeling clothes such as skin heads etc., or fancy dress such as a clown/mime artist)
• Setting: On London's busiest locations
• Recorded as a Guerilla-style video
• Participants dance in public places, capturing the attention and reactions from passers by
• A "feel Good" Video

Potential Settings:

• Big Ben
• Trafalgar Square
• Millennium bridge, in front of the Tate Gallery Modern/St Pauls
• Next to a Grenadier Guard
• Buckingham Palace
• St Paul's Cathedral
• Oxford Circus
• Covent Garden
• Piccadilly Circus
• Tower Bridge
• Tower Of London
• London Eye
• 02 Arena
• Marble Arch

Ideas and themes behind the video

• Rebellion against tradition
• Spontaneity
• The "Feel Good" factor
• Change
• Diversity